BillerudKorsnäs launches Pure Performance, a White Top Kraftliner that combines high strength, excellent printability and purity in one material. Pure Performance is a unique paper product that offer packaging material reduction thanks to its 3-ply construction. Pure Performance is one of the first products from the world´s most modern board machine KM7 at BillerudKorsnäs.
— The top ply contains well distributed short white fibers optimized for excellent printability.
— The bottom ply has unbleached long fibers for highest strength.
— The middle ply is used to create bulk in order to maximize stiffness and minimize washboarding.
“The 3-ply construction of Pure Performance enables great opportunities to optimize liner strength and to go down one grammage step compared to traditional White top Kraftliner grades on the market. The combination of this superior strength and qualitative printability makes Pure Performance a unique product that offers true sustainability savings and packaging material reduction”, says Rolf Gustafsson, Business Segment Director Containerboard at BillerudKorsnäs.