Victory Packaging becomes Smurfit Westrock Packaging Solutions

Spanning over 50 years Victory Packaging has built a legacy providing packaging and related services across North America, first as an independent company then as the integrated distribution arm for two successive packaging companies. Decades of experience, a zest for continuous improvement, and a focus on customer service have grown the business into a comprehensive packaging solutions provider, which began operating as Smurfit Westrock Packaging Solutions.

“Our new brand reflects our service-driven approach to solving business challenges, delivering value to our customers and signals our ability to tap into extensive capabilities and resources as part of one of the world’s largest paper and packaging companies,” said Scott MacDonald, president, Smurfit Westrock Packaging Solutions.

Smurfit Westrock resulted from the combination of Smurfit Kappa and WestRock in July 2024, creating a global leader in sustainable paper and packaging operating in 40 countries with over 500 packaging converting operations, 62 paper mills, and 100,000 employees worldwide.

“Smurfit Westrock Packaging Solutions is synergistic to core operations in the United States and Mexico,” said Laurent Sellier, chief executive officer, Smurfit Westrock North America. “Aligning its name and identity to the global brand better defines its affiliation and positions the business for continued success as a part of the Smurfit Westrock family.”