At Södra we are proud that we always put the forest first. After all, our members and forest owners are one and the same: Their forests guarantee that we will have a secure supply of high-quality raw material for generations to come, and that the environment and sustainability will always be at the core of everything we do. Ever since Södra’s first pulp mill started up in 1938, we have been seeking to balance innovative thinking with energy efficiency. We know that our customers can never stand still, so neither can we. We believe there are many more bright ideas waiting to be discovered from the forest and that together we can harvest them. Our 5 billion SEK investment to expand our capacity, optimise product quality and increase our energy efficiency yet further is a good start.