AkzoNobel’s digitally enhanced Report 2014 published online
Also available as an iPad app, the highly interactive website features extensive use of infographics and intuitive functionality.
The website also features case study videos highlighting the company’s Human Cities and Planet Possible initiatives, as well as innovations such as the award-winning Visualizer app launched by Decorative Paints and Performance Coatings’ breakthrough barrier coating for paper cups. There’s also an overview of Specialty Chemicals’ ongoing work with various partners to develop sustainable alternatives to non-renewable raw materials.
AkzoNobel CEO Ton Büchner:
“2014 was an eventful year for AkzoNobel and gave clear proof points that the company’s strategy is working – despite economic and market challenges. 2014 was also a year of many changes at AkzoNobel, all of which were designed to make the company an even better place than it already is. We remain on track to deliver on our 2015 targets.”
Referring to the Report 2014, he added that AkzoNobel has made further progress towards integrated reporting, where financial and non-financial information is included to provide a better picture of how economic, environmental and social value has been created. Particular highlights include an innovative approach to environmental, human and social impact measurement.
Opening with a dynamic “waterfall” design, the digital Report 2014 utilizes cutting-edge responsive design techniques and includes an interactive chart generator, comparison feature, animated charts and diagrams, as well as search-as-you type capabilities.