“This year, It’s Tissue has been a great success for us. A number of customers came several times to visit us during the week, and this is proof that we have paved the way for a revolution in our industry. There are innovations that are now taken for granted, just think of all the technology and support Industry 4.0 now provides on all types of machinery. The keystone is product innovation! Our newly born AirMill embossing technology, which the authoritative RISI magazine has defined as the ‘top of innovation of It’s Tissue’, is the concrete answer to our continuous desire to innovate.”
What is this revolution about?
Several years ago when Gambini’s Sales Director Carlo Berti, whom I want to thank, talked about it, I immediately perceived it as something with incredible potential. If we could succeed in realizing it, we could significantly change the way we make tissue. I believed in it, invested in it, and now we are ready to proudly state that the era of AirMill has begun! The market is full of products with different characteristics, and to achieve them we have to start from the paper mill, that is from the reel of which the final product will then be made. Instead, AirMill can produce toilet paper and textured kitchen towel starting from a conventional paper reel, thus bringing a portion of the paper mill process into converting.
Up until now what you wanted to do in converting strongly related to what you had to do in the paper mill. With AirMill, everything now changes because – in short – it will be possible to produce a single reel in the paper mill, then in converting adapt the production characteristics to the specific needs of the market. In particular, with the AirMill process, textured-paper obtained from conventional tissue paper is more voluminous, with less fibers, and with the same tensile strength; moreover, the toilet paper also keeps its softness unchanged while for kitchen towel the absorbency increases.
The investment in the paper mill will therefore be more efficient, without compromising any aspects of satisfying the final consumer.