Paper Converting Machine Company (PCMC) – a division of Barry-Wehmiller and a leading supplier of high-performance converting machinery for the tissue, nonwovens, and package-printing and bag-converting industries worldwide, is pleased to announce that Walter Tamarri has accepted the position of Global Marketing & Communications Director.
In his new role, Walter Tamarri takes the leadership of Marketing and Communication activities, bringing all PCMC operations under ONE leadership team in the project of growth and consolidation of the PCMC Brand on a global level.
Thanks to his consolidated experience gained in internationally renowned companies in the direction and supervision of all Marketing & Communication activities, he will support the PCMC top Management Committee in defining the development of the Group’s Marketing plans, with the aim of consolidating the positioning and reputation of the Company through the integrated use of traditional and innovative tools, strengthening the perception of the brand thanks to the development of dedicated strategies.
“We wanted to invest in a professional profile with a high multi-year and international experience in the world of Marketing and Communication. This is a very specific choice aimed at giving further impetus to the value of PCMC, as a strategic partner of companies and investors at a global level” says Stan Blakney, President – PCMC.
Walter Tamarri joined PCMC in October 2017 and until today has led the Sales Team for the EMEA and APAC territories.